Monday, August 04, 2003
Kobe Bryant's money problems begin.
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Ferrero U.S.A. signed a two-year contract with Bryant to endorse its hazelnut spread brand Nutella in January 2001. Although Ferrero signed Bryant to a one-year extension in January 2003, the company said in a statement released Monday that "marketing plans established earlier this year did not contemplate a contract renewal."
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I guess the tagline "Eat Kobe's Nutes" won't work anymore.
Chuck
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Ferrero U.S.A. signed a two-year contract with Bryant to endorse its hazelnut spread brand Nutella in January 2001. Although Ferrero signed Bryant to a one-year extension in January 2003, the company said in a statement released Monday that "marketing plans established earlier this year did not contemplate a contract renewal."
=====
I guess the tagline "Eat Kobe's Nutes" won't work anymore.
Chuck
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